When it comes to choosing a website solution for your business, making a decision can be a little stressful. "Should I choose Wordpress, a template, hire a freelance, use a site builder?".. it's always a good idea to take some time to decide on the best possible solution before you make your final decision. You might make it easier on yourself by just using the process of elimination, because now you can at least eliminate the site builder!
In our fast-paced world, some business owners scoff at the idea of actually doing a little research, and instead, they go right into committing themselves to what they think is the cheapest and easiest way to promote their business. A site builder is sometimes the option they choose, and as a result, they wind up with a cheap looking website stored in a poor hosting environment. Let's consider the disadvantages of using site builders.
Giving up flexibility is not something you should be willing to do. For example, if you're looking for a unique layout that will satisfy a specific need, you might find a site builder environment too restrictive when it comes to satisfying your imaginative requirements. Site builders live in proprietary environments which, in the end, will produce a website with a universal look and feel, and more often than not, one in which will obviously look like a site builder at first glance. The main reason is that their so-called "developer tools" are really generating tools, requiring nothing more than proprietery drag n' drop actions, only allowing you minor adjustments over asthetics and dimensional aspects of your site. No matter how good you get at using the site builder software itself, there will never be a way to get full control of the coding environment, making it impossible to achieve a website with a pixel-perfect layout.
In order for an online service to get all the functional aspects of their site builder to work, they must over-code each and every template to enable you to take advantage of everything they offer, from mulitiple language transcriptions to hit counters. Though you may never use these available features, the code that enables them must still be carried through the download and page-to-page navigational process each time your site is downloaded into a Browser. These "blocks" of code are so numerous and junky that they take up much more bandwith than what would normally be needed to run an otherwise 'streamlined' coded website. They commonly offer a list of non-optimizable 'plug-ins' and 'widgets' that get stuffed into your code, sucking up bandwith and increasing the time it takes to download into a user's Browser.
What does it mean to be search engine friendly?
A skillful web designer that writes code from scratch will only include the necessary html code, leaving out all blocks of unecessary code that is needed for functionality that most likely you'll never use. Some very popular web-building services that are online today add a great deal of this code, and ignore some of the most important html tags that are used for search engine optimization.
This undesirable aspect easliy falls in line with the other disadvantages of using site builders, and one in particular that involves the inconvenience of not being able to streamline your scripts. A website that is search engine friendly contains streamlined code that loads quicker, and is easier to crawl by search engines. In the computer industry, there is a common phrase known as "elegant code." this means that code scripts should always be clean, simple and "elegant." This is to say,. writing scripts that are easy to read with less redundancy. Reading and maintaining them are also easier to understand when junior code writers fill in for the senior designers during off days.
Another issue site builders fail to handle is avoiding deprecated code. Viewing the source code will reveal this deprecaded code (code that is no longer supported by W3C), not only in the body but in their use of meta information. In their attempt to compensate, they commonly use transitional doctypes, making it easier for them to validate with few errors, but still managing to registering them along with possible warnings. Cross-browser compatibility is also no guarantee because deprecated code cannot render out uniformally across different Browser types.
Online site building companies pump themselves up by emphasizing the speed at which you can get online with a brand new website. Taglines such as "No Programming Needed", "Get Online In 20 Minutes", "24 Hour Support" and "Increase Your Business Sales by 20%!" are all advertising gimmicks used by these companies.
You may have experienced in your lifetime a situation where you needed to talk to a real person over the phone and got frustrated because you could not get through. When it comes to disadvantages of using a site builder, the lack of customer support could very easily be ranked at the top of the list. Online companies love their proprietery services, mainly because they don't have to do anything. The service is mostly automated, which means they are providing you their services without supplying you advice from a qualified designer or support technician. Some are completely automated, and without any physical effort, offering no live customer service at all. Many times if there is an issue that you cannot solve, you must submit a ticket (virtual written request) that is responded to by an automated email. If you are fortunate enough to speak to a real person, it only means that they will be "more than happy" to send you a 'template solution' from their list of 'template solutions', through email, still leaving you to figure out he problem yourself.
You will never actually own a site builder website
Because you are required to build the site using their tools, you never actually own the site. Your site builder is sealed inside of a proprietary environment, and as long as the provider is in business, you'll have little to worry about. However, if the provider goes away, guess what happens to your site builder?.. It goes away too!
No copy of the site files including html, php, jpg's and all other files that go into making the site builder will be provided to you. The user agreements do not guarantee you reimbursment of any loss, attacks, deletion or misplacement of your web files (since they own them).
If you want a large website, such as an ecommerce website, site builders might be a good choice. If you are maintaining a large inventory, a larger hosting package will allow you to do just about anything as far as updating and changing your product inventory on a regular basis. Also, if your website should need advanced functionality that enables financial transactions, site builders will include everything you need for supplying your customers an invoice and their choice of merchant companies in which to pay.
Anytime you purchase a hosting package, whether it's an ftp account or site builder, there are likely hidden fees attached. Because some design aspects are built-in as proprietary tools and add-on features, the integral nature of proprietary environments give their sales team the leverage they need to upsell you features that you would not normally need anyway. If they try to up-sell you an upgrade, addons, back-up software, calandar,. etc,. you may in fact soon realize that you need extra features anyway. And if you discover a particular 'widget' that offers you a unique benefit, then a site builder may be more advantageous to you than an open-source system. Just be mindful to read the terms and conditions all the way through before signing up and paying for a hosting plan.
Migrating Hosted Files
There are often times when business owners simply get tired of their site builder account, and thus migrate over to a different type of account. At this point, hiring a web designer to help them becomes a must, since they will need help to either migrate the files or start the design process over again and build from scratch. Since most hosting companies offer various hosting solutions, site builder owners usually choose a regular (ftp) cPanel account, and one that is usually comparable in price anyway.
Do it right the first time!..
It's important that your designer and host provider are well managed from a business point of view. That's why it's generally better to go with an established and knowledgeable website designer who is skilled in all aspects of the Web. The advantages of a complete custom website will far out-weight the services offered by automated online services. GothEagle guarantees an optimized and compatible website at a very affordable price. Call today,. GothEagle will meet your deadline and satisfy all your requirements.